One More Thing About That Layoff Email.
New data dropped yesterday. And the pattern just got clearer.
Yesterday Fortune published the CFO survey everyone’s talking about.
Behind closed doors, CFOs are projecting a 9x increase in AI-related layoffs this year compared to 2025. But only 44% of them actually plan to make those cuts.
Let that sink in.
The cuts happening right now aren’t because AI has already replaced the work. They’re because leadership has decided it will someday soon.
You’re being managed out ahead of the replacement, not after it.
That’s the real 2026 game: anticipatory restructuring dressed up as “AI-first.”
Here’s what I see coming in the next 3–4 weeks:
More small, surgical cuts. More “realignment” memos. More companies quietly freezing hiring 66% of CEOs are already doing it while publicly hyping AI productivity. The “forever layoffs” won’t stop. They’ll just get quieter and more frequent as Q1 earnings wrap and boards look for ways to juice margins before summer.
Big Tech Just Showed You Exactly How It Works. Sora 2 Was the Case Study.
I was bullish as hell on Sora 2. Made a bunch of videos about it. Thought it was going to change how we create.
Turns out OpenAI was using it exactly the way big tech always does: as a very expensive testing ground. Burned cash, gathered signal, learned what actually works at scale. Now they’re shutting the consumer app down and folding the tech into an enterprise super-app and browser.
Same move they’ve made before test publicly, pivot privately, get IPO-ready.
Hype in public. Hard decisions in private.
Sound familiar? It should. Because that’s exactly what the CFO survey is telling us about jobs. The announcements are public. The decisions are already made.
I'm Resetting Too.
Not theoretically. Not from some safe distance where I’ve already figured it all out.
I’m in the middle of it right now restructuring how I work, what I build, and how I direct AI as a true operating system instead of a fancy toy. Everything I laid out last week? I’m living it. In real time. With real skin in the game.
The April Reset isn’t a polished course I designed and handed down from a stage.
It’s the experiment I’m running myself. You wouldn’t be buying a replay. You’d be stepping into the room with me.
Here’s what we’re actually going to build together.
Not just an operating system. A lens the way you see the world that nobody else has, because nobody else has lived your specific combination of experiences, failures, pivots, and pattern recognition. That lens is your most valuable asset in the AI economy. Most people have never been asked to name it.
We’re also going to build your voice. Not a personal brand. Not a content strategy. The specific frequency you operate on, what you stand for before anyone tells you what to stand for. When you know your voice, AI amplifies it. When you don’t, AI just makes you sound like everyone else.
Lens. Voice. Operating mode. That’s the foundation. Everything else — the prompts, the workflows, the getaway vehicle gets built on top of that.
The April Reset. April 1 — April 30.
Four live sessions. Two hands-on build labs. A private community where the real conversations happen.
It starts with the Day One Operating Principles Assessment — 69 questions that surface the actual operating mode you run on: Architect, Alchemist, Sovereign, or Operator. Each one wins differently in the AI economy. Most people are building on the wrong blueprint.
Through March 29th — $97 (founding price four days left) March 30th onward — $297