Thoughts From My One Year Anniversary On Clubhouse
Why Clubhouse Mattered in 2020 and What They Should Focus on in 2021
My Name Is James & I’m Done Talking…
I’ve been on Clubhouse for over a year, gained a personal following of 2.4m, grown my Authenticated community to 34k members, and co-founded a collective of 40+ other creators who are also building their business in the creator economy with Clubhouse as a “utility piece” in their creator economy toolkit. I’ve had a front-row seat at the platform, its growth highs and lows, and a community that went from thousands to millions. We’ve built programs for several celebrities, politicians, and other creators. We advise several brands about their Clubhouse strategy as well as their social audio future. I don’t think there are that many other creators who know the platform as well as I do and Adweek named me “Social Audio Creator Of The Year.” Last week keynoted at Adweek’s Social Media Week in front of several brand leaders on the topic of Clubhouse. Here’s my story on the platform as well as a few things I think they need to focus on to be successful.
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